In your real estate database of names (hopefully you are using a CRM with organized contact records) there are many types of home buyers. For …

Are you a real estate agent or broker?  If so, you need to automate your marketing process. Manual marketing is time consuming, expensive and often …

Now is the time to begin your Christmas and holiday preparations to your website. You only have 21 weeks left! I know, you think that’s …

Birthday emails typically see a better open and interaction rate than standard marketing emails. There are statistics that say the open rate is over 50% …

Surveys provide feedback, opinions, and information, and are valuable to a company’s marketing strategy.   Customers take expected steps when purchasing your services or researching …

Surveys and quizzes are becoming increasingly popular tools for online lead generation. This holds true for both the B2B and B2C market segments. Don’t confuse …

This is the fourth article in our series of posts surrounding brand strategy. This post focuses on including philanthropy and the spirit of giving back, …

This is the third article in our series of brand strategy posts. This post focuses on how to evaluate your logo for a redesign.   …

Welcome to the second article in our series of Brand Strategy posts. Here we dive deeper into touchpoints:   What are they, How to rank …

Simply put, your brand is what others think of you, it’s the feeling a customer gets. You came up with a clever product or service …