Why Companies Are Blowing Their AI Budgets by May
This week, Uber’s President and COO, Andrew Macdonald, said the company burned through its entire 2026 AI coding tools budget in just four months. Microsoft also cancelled Claude Code licenses in one of its divisions, partly over cost. What exactly
What is all this talk about Search Engine Optimization (SEO)? The textbook definition states: “SEO is the process of improving the volume of traffic driven to one’s site by a search engine
Is it time to rejuvenate your company’s Facebook page that has collected dust? Revisit your advertising efforts? Or revive clients that have gone cold? Of course it is! Quarter 3 of 2017 provides
Your company can benefit from a Christmas in July promotion no matter if it is a B2C or B2B. The origins of this event are a bit unclear (was it due to the
We can all agree that digital marketing is the coolest thing since well, the internet! You have the opportunity to reach millions within a matter of minutes whether it’s across town or across
Have you ever tried to solve a Rubik’s cube? It takes time, patience and a whole bunch of thought….but once you get the hang of it you begin expanding your skills by learning
It doesn’t take a marketing guru or a top developer to know that landing pages should be eye appealing, use consistent colors and fonts and that pictures speak a 1,000 words. This is
It’s easy to get caught up in the whirlwind of advertising opportunities on the social web. As a business, you have a million opportunities to reach your target audience on the ever growing
NEWS FLASH! The email newsletter is not outdated. In fact, it is one of the most effective ways a company can maintain relationships with clients and build trust and authority with prospects. It’s
The newest wave of content sweeping the internet is video ads. You see them prior, during and after YouTube videos, on your Facebook Newsfeed and scrolling through Instagram. It’s one of those things
Many companies have blogs, post infographics to their social networks and/or upload helpful videos to their YouTube channel. Why are they doing this? It’s time consuming and gives away valuable knowledge oftentimes, for