Have you ever been looking at a website on your phone and you keep clicking and clicking and clicking on a link and nothing happens? Suddenly (after the 20th time) you press you right spot and it goes to where you want it. Or maybe you want to click on one thing and it keeps …
Could Tap Target Size be Hurting Your Site’s Mobile Experience? Read More »
Are your company social media accounts linked on your business website? If not, you’re missing out on a big opportunity to build brand awareness and increase engagement. By adding social links to your site, users can easily navigate to your social channels to see the latest updates, products, events, services, and/or news about your company. …
A site’s speed and performance can greatly impact your audience’s opinion of your site. If your site takes too long to load, visitors will click the “Back” button before you know it. There are a few factors that impact the speed and performance of your site. Here are a few things that factor into your …
In today’s fast-paced, instant gratification, digital world, it is essential that your business has a mobile-friendly (responsive) website. So what exactly does this mean? In a nutshell, when your website is responsive, it means it looks great on desktop, mobile, and tablet. While this sounds like a no-brainer that ALL websites would be responsive in …
So you might be thinking to yourself “I can have my business site be one long page where everything is right there will a little turn of the mouse!” In theory, this would be great. Have all of your company information and details about what you do and who you are right there! On top …
So You Think One Long Web Page for Your Business will Work (Think Again) Read More »
What is all this talk about Search Engine Optimization (SEO)? The textbook definition states: “SEO is the process of improving the volume of traffic driven to one’s site by a search engine through unpaid (organic) results as opposed to paid inclusions.” So there you have it, that’s Search Engine Optimization. Got it? Yeah, me neither. …
Search Engine Optimization (SEO): Our Philosophy Read More »
We can all agree that digital marketing is the coolest thing since well, the internet! You have the opportunity to reach millions within a matter of minutes whether it’s across town or across continents. Not to mention it is considerably cheaper when compared to traditional marketing channels. Pretty cool, right? We think so! But before …
3 (Cheap) Platforms to Track Your Small Business Marketing Read More »
It doesn’t take a marketing guru or a top developer to know that landing pages should be eye appealing, use consistent colors and fonts and that pictures speak a 1,000 words. This is general knowledge that has remained constant as marketing has evolved from print to digital and everything in between. BUT… What has changed, …
Hazards. They’re everywhere in life. The sneaky pothole that flattens your tire. The police officer that springs out of nowhere and gives you a speeding ticket. The black ice on the sidewalk that makes you slip in front of a large group of people (I swear, that happens to me every time I go up …
6 Hazards That Impact Your Application or Website Read More »
Ghosts and goblins aren’t the only thing scary about this Halloween season. A business’ worst nightmare is its website (the central hub of its online marketing 24/7) experiencing problems or possibly being completely down and losing out on revenue and leads. Scary? Yes. Do you know what’s even more frightening? Being unaware that such problems …
We are all proud of something: our citizenship, heritage, success, or family are all examples. If you are a business owner and you make a list of what within your business you are proud of, where does your website rank? Do you hesitate to give out your web address because you haven’t kept up with …
Are you redesigning your website with mobile devices in mind? No? Did you originally design it that way? Did you just grab your tablet or smart phone and look at your website? You should. Depending on your source, recent statistics show that globally, anywhere between 25-60% of page views come from smart phones or tablets! …
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Create or Rescue an app within budget, on time, and meet your customers’ needs using industry-standard best practices.
