What technology do you build on?
Static files where that fits, which is most of the time, and WordPress where the project genuinely calls for it. A static site has no database to break into, no plugin layer to keep patched, and nothing to compute when someone arrives, so it is fast by default rather than fast after optimisation. Where a project needs WordPress, headless WordPress, Shopify or a custom React build, we do that, and we still connect it properly to the rest of your tools.
Why not just use WordPress like everyone else?
Often we do, and this is not an argument against WordPress. It is an argument against carrying a hundred features in order to use six. Those all-in-one systems exist because connecting separate tools used to be expensive, so buying one thing that did everything was cheaper than paying a developer to wire five things together. That stopped being true, and the cost of the old way is what is left: everything you do not use is still there to be maintained.
Will I be able to update it myself?
Yes, and the way you do it has changed. The old answer was a page builder so someone non-technical could drag a box around, and that convenience is exactly why the markup underneath is heavy. Now you describe the change and it gets made, or a designer gives you a look and the templates get built from it. You are no longer trading page speed for the ability to edit.
Can you connect the tools we already use?
That is most of what makes the site worth building. A form submission should create the contact in your CRM without anyone retyping it, the follow-up should send on a schedule and stop when they reply, and a closed deal should reach your accounting system on its own. We have connected helpdesks, CRMs, accounting systems, mail services, DNS and schedulers. Where a tool has no proper API we will say so during scoping rather than after.
How much will my website cost?
Websites start at $5,000, and most land between $10,000 and $15,000. Complex builds with substantial custom functionality have gone up to $50,000 or $60,000. What moves the number is how many of your systems it connects to, whether the content already exists, and how much custom design is involved.
How long does it take?
Most websites take six to twelve weeks. Content is the usual delay rather than development: projects that stall almost always stall waiting for copy and images. If your content is ready, the faster end of that range is realistic.
How will it be set up for search, including AI answers?
The technical foundation comes as standard: clean structure, fast loading, correct schema markup, an XML sitemap, and Search Console wired up from day one. What matters increasingly is being quotable, because AI answer engines extract a sentence rather than a page. So pages get written with answers that stand on their own instead of paragraphs that build to a point. We also make your analytics and Search Console readable in one place, since SEO you cannot measure is a hobby.
Will it work properly on phones?
Yes, and it is designed for the phone first rather than shrunk to fit one. Layouts get built at the small size and expanded, because a design that starts on a desktop and gets squeezed is how you end up with unreadable columns and buttons nobody can hit.
What happens after launch?
Somebody has to run it, and that is the honest version of what a maintenance plan is for. Hosting, monitoring, updates and security sit with us, and new pages get published without waiting on a developer with a free afternoon. The tools you connect to change on their own schedule, and noticing when one of them does is most of the ongoing work.